Husband and Wife Team Open State-of-the Art Icebox Cryotherapy Studio in East Cobb
MARIETTA, GA, August 12, 2021 – Icebox franchisees Jon and Julie Bernard, a local Cobb County couple, have opened the doors of their Icebox Cryotherapy Studio in Marietta. The 1,400 square foot, state-of-the-art wellness center, located at Parkaire Landing, 4880 Lower Roswell Road, Suite 630, in Marietta, opened to the public on July 25 and has already welcomed curious customers seeking specialized healing and beauty services.
Whole-body cryotherapy is a modern take on traditional ice baths that cool and heal a person’s body. Cold therapy has long been used to treat pain, reduce inflammation, and stimulate recovery from injuries and other ailments. The process was originally designed as a treatment for Rheumatoid Arthritis and Inflammatory Joint Diseases. Once the process proved effective, it was found to be beneficial in other health & wellness applications. The process involves exposing the body for three minutes to ultra-low temperatures, ranging from -200F to -256F.
After a lifetime of working out, physical activity, and amatuer sports, Bernard started to experience chronic pain and eventually needed two back surgeries. As part of his recovery, Bernard was introduced to cryotherapy treatments. With his wife Julie, opening a cryotherapy studio was a natural evolution in their relationship. They want to help others remain active and believe in a more holistic approach to wellness, including cryotherapy.
“Owning an IceBox Cryotherapy Studio combines many of our interests and life goals,” said Jon Bernard. “Julie is an avid runner and we enjoy playing tennis together. But as we got older, those normal aches and pains became more severe. We were looking for a safe, non-traditional method to alleviate pain and inflammation. Cryotherapy works for us, so much so, we put our money where our mouth is.”
“The Bernards have built a great team. We couldn’t be happier that they will be representing the Icebox brand in East Cobb.”, said Alia Alston, Founder and CEO of Icebox Cryotherapy Studio. She added, “Tavon Bookman, their general manager, has done an amazing job with the whole opening process.
Icebox Cryotherapy Studios is a Whole Body Cryotherapy (WBC) company whose flagship location is based in the State of Georgia. It’s the first cryotherapy retail location in the United States and the company will be opening new locations throughout the U.S.. Icebox Cryotherapy provides recovery therapy services for athletes and active adults as well as aesthetic and health & wellness benefits to the general public. WBC treatments provide a natural, safe, non-invasive therapeutic program to aid in athletic performance and
recovery, pain and inflammation reduction, and health & wellness by promoting and stimulating the body’s natural healing process.
For more information about Icebox Cryotherapy Studios, including franchise ownership opportunities, visit www.iceboxtherapy.com.